Ready for Giving Tuesday?

November 23, 2019

Giving Tuesday is right around the corner! Whether you’ve been planning for months, or are just starting your plan now, we are here to partner with you to accelerate your Giving Tuesday initiatives.

Leveraging the right technology can be a remarkable way to increase awareness of your Giving Tuesday efforts that you worked so hard on.

Pledgeling provides unique technology solutions for brands to easily and effectively engage their communities around giving while also growing their business.

By using the right technology for Giving Tuesday and beyond, your company will:

  1. Make it easier for your customers and employees to participate in the social impact you seek to achieve
  2. Increase awareness, transparency, and of course- donations!
  3. Track the ROI of your giving campaigns to use for marketing and support the case for social impact campaigns year after year!

Below are a few ways you can use Pledgeling to supercharge your campaigns:


Mobile text to donate campaigns make engagement easy

  • Now you can easily engage your target audiences directly through their phones by promoting a text to donate campaign to support any cause of your choice. Select a cause from Pledgeling’s database of 2mm+ nonprofits and charities, and post the call-to-action on social media or via email encouraging followers/subscribers to text in and donate. Our mobile messaging tool is simple, effective, and includes ApplePay. It’s easy to get your campaign up & running in just a few minutes!


Showcase your campaign’s results on an Impact Map

  • If your campaign focuses on location based giving initiatives, incorporating a map to showcase how donations affect each area is meaningful and transparent. Check out this Impact Map powered by Pledgeling for Cost Plus World Market and their nonprofit partner this holiday season, Rebuilding Together.


Build giving into your products seasonally or year-round

  • Is e-commerce a big part of your business? Add a donation widget at checkout or add a giving component to your products. This is also a great strategy to increase the visibility and sales of a specific product or collection. The Pledgeling API makes product integration strategies boundless. Additionally, Pledgeling’s award-winning Give & Grow app is an easy way for businesses on Shopify to add a donation option to their online store.


Create a giving culture amongst your employees

  • Don’t forget to engage your employees during this giving season! A great end of the year gift is an Impact Gift Card or employee donation matching. Easily gift funds to your employees to donate to their favorite nonprofits through Pledgeling’s Employee Wallets. You can also organize company wide volunteering activities to spread holiday cheer and create community between coworkers - all while serving your local communities.


Interested to learn more about any of these tools? Let’s talk! Contact us or set up a time with someone on our team to talk through your Giving Tuesday ideas.

Pledgeling is here to make your giving initiatives a success this holiday season!